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Stila

Stila brings artistry and ease together with high-performance makeup designed for creativity, colour and effortless wear. Best known for its Stay All Day collection, the brand pairs long-wearing formulas with playful textures and finishes that make experimenting with makeup feel refreshingly uncomplicated.

Explore Stila eyeliners and shimmering eye makeup, alongside complexion-perfecting face makeup and comfortable lip essentials. From luminous liquid eyeshadows and defining mascaras to blurring primers, highlighters and long-lasting lip colour, Stila makes it easy to create everything from polished everyday looks to something a little more expressive.

Stila Bestsellers

Stila Eyeliner

HEAVEN'S DEW GEL LIP OIL

A high-shine, ultra-nourishing lip gel that delivers juicy colour with a non-sticky finish. Pair it with the Calligraphy Lip Stain to line and contour first, then layer the gel oil on top for long-wearing, glossy colour all day.

Stila: Come and Play

Stila first came on the scene in the 1990s, becoming an instant sensation on and off the runway. Developed by a celebrity makeup artist, the brand built its name on expert-level results with an easy-access approach - proving that great makeup didn't need to be complicated to be high-performing.

That philosophy still defines Stila today. Inspired by its makeup-artist heritage, Stila has always pushed for versatility - products designed to work multiple ways, for multiple looks, so getting ready never feels like a chore.

Browse the full Stila range to find the multi-tasking pieces Stila is known for, from cult-classic eye products to the lip formulas making waves right now.

Makeup, to Stila, is a form of self-expression - something to explore, experiment with and even 'wing it' with. The brand's cult-classic, high-performing formulas are designed to support that creativity, whether you're a seasoned pro or just having fun finding your look.

Stila's Heaven's Dew Gel Lip Oil and Calligraphy Lip Stains are a recent example of that philosophy in action - buildable, multi-tasking formulas that let you build up colour at your own pace, layer them over other lip products, or wear them alone for a softer, no-effort finish. It's the same thinking that has always driven Stila: give people flexible tools, not rigid rules and let them decide on their own unique look.

Come and play. It's the Stila way.