L'Oréal Professionnel Série Expert Silver (250ml)


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Availability: In stock | Usually dispatched within 24 hours


This série expert Silver shampoo gives clarity and shine for grey and white hair. Amino acids work to maintain the condition of white and grey hair, retaining a purity and natural sheen which gives your hair a healthy look and feel.

With the specific anti-yellow action Silver shampoo may also be used for reducing unwanted yellow tones of pre-lightened, tinted blonde hair or highlights.

Directions of Use:

  • Wet yourhair and distribute shampoo evenly throughout
  • Massage to create lather
  • Rinse thoroughly and wash your hands after use

Product Details

  • 250ml
Bottle Size:
  • 250ml

Delivery & Returns

Express Delivery Available - If ordered before 8pm, delivered by courier next working day. More Info »

If ordered before 8pm, delivered by courier next working day. Available on orders placed before 8pm (2pm weekends and Bank Holidays) for delivery next business day. Applies to most delivery addresses within mainland UK.

How long will it take to arrive?

Please check the stock availability notice on your item when placing your order. This item is: In stock | Usually dispatched within 24 hours

Please remember to add postal time (2-3 working days) to obtain a complete estimate of delivery to your door.

How will I know it has been sent?

You will receive an email to confirm when your item has been sent.

You can also check the status of your order and individual items by accessing My Account details and following the prompts.

Please allow 10 working days from dispatch of your order before notifying us of any late deliveries.

It may be advisable to check with your neighbours to see if a parcel has been left with them, check any outhouses you might have where it may be left if it cannot fit through your letterbox and contact your local sorting office to see if the item has been returned to the depot as undelivered and awaiting collection.

If I'm not completely happy with my item?

Please see our returns policy.

Customer Reviews




(95 Reviews)

  • 5    74
  • 4    18
  • 3    3
  • 2    0
  • 1    0

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Reviewed on 10/07/2014 by

Great product for blondes that want to keep hair super white! great for keeping hair bright in between salon appointments

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Reviewed on 15/04/2014 by

Just received my product, which was delivered super fast. Used once and can already see the difference. Have recommended LookFantastic as a brilliant site and two of my friends have already bought the same product. Have earmarked your site and will definitely be shopping with you guys again. Many thanks, Kath (a super satisfied customer)

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Reviewed on 10/04/2014 by

Awesome for brassy hair!

This is the best purple shampoo I have ever used, it really helps to tone and get rid of those nasty yellow tones in your hair. I would recommend using a really hydrating conditioner and a deep treatment as this is the most drying shampoo I have ever used, but other than that, this is my recommendation for the dames with blonde hair :)

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Reviewed on 08/04/2014 by

Loreal silver shampoo

Brilliant shampoo use once a week to keep the blonde in my hair looking fresh and stops it going brassy!

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Reviewed on 08/04/2014 by

This shampoo is great but I'm getting build up of purple ash on top & the rest of my hair has stayed a more yellow blonde!!! Plz hlp I want it all the same shld I apply it dry??

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Reviewed on 21/03/2014 by


I think that this silver shampoo is the best choice if you don' want to spend more money. My hairdresser is also using it!

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Reviewed on 10/03/2014 by

Silver hair

Efficient service and product true to description, very suitable for all over natural white hair giving it a silvery shine

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Reviewed on 09/12/2013 by

Does its job.

This shampoo cuts brassiness out of my hair but it can leave them lookin a bit greenish. I was hoping for a violet to show. My hair was bleached and also coloured blonde, perhaps the box colour makes it greenish over violet.

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Reviewed on 04/12/2013 by

Great for blonde hair.

Great shampoo. Removes all unwanted yellow from your hair.

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Reviewed on 14/11/2013 by

Perfect as a toner

I have wanted for a long while to have silver/white hair, but anything I used in the past would not quite work like I wanted. This shampoo actually worked amazingly well to turn my platinum blonde to a gorgeous silver/white color, with just a very slight touch of blue/purple shine. You have to be careful to apply it equally and not for too long though, as it can stain your hair easily.

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L'Oréal Professionnel Série Expert Silver (250ml)

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L'Oréal Professionnel Série Expert Silver (250ml)