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Help your eyeshadow to last longer with Urban Decay Eyeshadow Primer Potion Original. Presented in an easy-to-squeeze tube, it improves the vibrancy of your eyeshadow and keeps it in place for up to 24 hours, without creasing. Drying invisibly, this extraordinary elixir will keep your eyes looking pretty around the clock. - L.M.Directions of Use:
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18 July 2014 by
Eye shadow stays perfect for looong time when using ud eyeshadow primer original. Without using primer on my eye lids make up melts away in few hours so primer makes huge difference. Definitely recommend!
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4 June 2014 by
I wanted it for so long
it is amazing!!!!
no creasing, long lasting, shadow intestifying!!!
16 May 2014 by
Love it! It's better quality than primer in naked palette
14 May 2014 by
This product is genial. How could anyone do a proper eye make up without it?!
I'm very happy with my purchase from lookfantastic - Thank you!!
25 April 2014 by
I have very oily eyelids. Until this primer there was no other primer (and I tried a lot!) that actually hold the eye shadows all day long. Not even 5 hours. I used to put face powders on the primers just to make them more efficient. And even then, it helped for about 4 hours.
This primer is perfect!!! My eye shadows stay in place after more than 12 hours!
Perfect perfect perfect!
I bought it once, and when I reached to half of the tube I already ordered another two. Now when I'm used to perfect eye shadows, I can't live without it! ;)
21 April 2014 by
Doesn't last all day long, but is best I have found so far. Good product in everyday use!
21 April 2014 by
Full marks to Urban Decay Eyeshadow Primer Potion.
Acually I never knew of it's existance and I went around with only one
eye shadowed - the other eye's shadow had been eraced by my
rubbing that eye when it itched.
Now all that has changed and I am able to wear eyeshadow all day
long and it stays put.
I'm so glad I decided to try out this Primer. Thank you Urban Decay.
12 April 2014 by
I am pleased of the quality of the product, very good for my greasy eyelids. The price is high, but the product can be used quite longtime.
11 April 2014 by
Good primer, any cheap eye shadows looks fantastic and stays all day long
10 April 2014 by
I have tried a couple of other well-known brands and this is by far the best for me. I have no crease lines after wearing this with eyeshadow and an eyeliner. I am so pleased with it and it lasts a long time but I bought another tube ready as I don't want to be without it. Great brand and my daughter loves the eyeshadow palettes from Urban Decay too.
10 April 2014 by
Whenever I wear eyeshadow, it never lasts all day and always creases. But when I use this primer underneath eyeshadow it makes it last much longer and makes the shadows stand out better. A little bit goes a long way, so it lasts a long time. It's a great product!
1 April 2014 by
This primer is so good! I have oily lids and have tried other primers which didn't work for me. But with this primer my eyeshadow stays put all day and it really picks up the pigmentation.
I'm also very happy with the shipping from Look Fantastic. I live in Sweden but it only took a few days to get the products. :)
31 March 2014 by
think I did the first review wrong lol. the urbun decay primer is fab, im an older lady and it works great for me. get no creases and eye shadow stays on all day and night. very pleased with results. well recommended. will be buying again .
very pleased with the product and how fast it is dispatched and delivered to me. no complaints what ever. will be sure to order again. recommend to everyone.
31 March 2014 by
I use TFSI for several years,and now finally I can use UDPP too!
It performs as good as TFSI，and it's more creamy and easy to dry.
So I like UDPP a little more than TFSI.Now I use it every day before my eyes makeup.I think this one(11ml)can be used over 3 years.
26 March 2014 by
Definitely my first and last choice!!!for oily skin! I love it!!!
25 March 2014 by
this item is excellent，it keep my eyes clean the whole afternoon
21 March 2014 by
very good eyeshadow primer but i was expecting more (i have heard such great reviews)
5 March 2014 by
Those of you dying to take the plunge - don't be put off by the price, a little goes a long way! I used to use Too Faced and it was good as well, but this had a slightly firmer texture and doesn't separate unlike TF. Takes my makeup form day to night as well (I go to uni and also waitress by night), so I can highly rec' it!
5 March 2014 by
I have rated 4 stars as overall I am happy with the product. However I mainly purchased this as I work 13 hour shifts, I wanted to have long lasting eye shadow which it does last but the colour is not as bright and by the 12th hour I did have some creasing. I would buy again as I think it's probably one of the best out there.
3 March 2014 by
A little dry and not easy to apply smoothly but eye make-up can last for a long time.
21 February 2014 by
I did use a lot eye primer in order to prevent the smudging of eyeliner & eyeshadow...... but i always disappointed from what i tired.
However, this urban decay eye primer did save me a time from struggling to clean out the mess.
Also, it intense the colour of the eye shadow.
18 February 2014 by
The title speaks for itself! Holy Grail.
17 February 2014 by
Has been especially useful lately with all of the stormy weather! Even if I'm completely drenched my eyeshadow doesn't budge.
13 February 2014 by
This is the best eye primer ever! I sure can't live without it.
Your eye shadow stays put throughout an entire day, without any creasing. I've had people asking me how I do it.
I have quite a oily complexion and eyelids, but that doesn't matter with this primer.
29 January 2014 by
I have this product from Urban Decay and I think it's the best primer, I also have the others (sin and eden) and they are great too! I would recommend all of them! This one is clear on your lids and perfect for all kind of eyeshadows! I've oily lids and with this primer my eyeshadow stays all day through... No creases, no fading, perfect !
28 January 2014 by
I have used this product for years and nothing comes close to how well this performs. It might be a little pricey but this honestly lasts me so long. The last one i purchased was at least 2 years ago.
27 January 2014 by
This is the best eye primer! I have super oily eyelids, and it keeps my eye shadow in place all day!
27 January 2014 by
8 January 2014 by
I Liked it very much !
3 January 2014 by
Makes eyeshadow really last longer!
23 December 2013 by
This product is brilliant! I watched a Sali Hughes video on You Tube, she recommended it highly, and I can understand why. You apply a tiny bit to your eye lids before doing your eye colour; not only does it make it easier to apply eye shadow and liner, but also it keeps everything in place - no creasing up of the colour, no smudges of eye liner, just perfect! I have never bothered using an eye primer before, but believe me, this makes a difference. Treat yourself to some - you won't regret it!
9 October 2013 by
The Urban Decay Eyeshadow Primer Potion is just so useful for me!
28 September 2013 by
This is most suited for matte eye shadows. I prefer "sin" because of it´s luster.
23 September 2013 by
This Urban Decay Eyeshadow Primer Potion is a brilliant product. I have tried others but always go back to this one!
23 September 2013 by
The Urban Decay Eyeshadow Primer Potion gives a perfect surface to create a professional looking eye makeup and lets eye shadows show their colour very intensely. Additionally it makes them last forever, no smudging and no creasing. I own the sin and the original version and use both all the time.
5 September 2013 by
I have been using Urban Decay Eyeshadow Primer Potion for 2+ years and would not apply eyeshadow without it. A small amount of the potion goes a long way and prolongs the appearance of the eyeshadow. It stops the eyeshadow from smudging and fading all day long. I would recommend this product
26 August 2013 by
This Urban Decay Eyeshadow Primer Potion is easy to use and you only need a tiny amount. Leave it to dry and then apply your colour. Your colour will last and last. As I'm over 60 it is difficult to keep colour on but this helps. It also helps keep eye liner/pencil in place. Would recommend.
22 August 2013 by
I have tried a countless amount of eyeshadow primers looking for the perfect product and now I've found it. This Urban Decay Eyeshadow Primer Potion is absolutely great and really reasonably priced.
6 August 2013 by
I mistakenly rub my eyes only to find that I have eye shadow that day. Thanks to this Urban Decay Eyeshadow Primer Potion, I have nothing left on my hand after rubbing. Never afraid of smudging any more.
14 June 2013 by
Urban Decay Eyeshadow Primer is great. Highly recommend.
13 June 2013 by
The Urban Decay Eyeshadow Primer Potion - Original works really well, but I won't be using it much since it is full of parabens. I think it was five different kinds in total - not good!
10 June 2013 by
Urban Decay Eyeshadow Primer Potion is the best primer!
3 June 2013 by
Love this Urban Decay Eyeshadow Primer Potion, it makes my eyeshadow stay put all day. Highly recommended.
21 May 2013 by
18 May 2013 by
After washing my face, in an hour my eyelids are oily already.. weird I know. However, this primer really prevents it from being oily. For me, it only lasted 8-10 hours which is pretty good but it does form residues (where the eyelids fold) when the primer is wearing off..
13 May 2013 by
The reason I bought this product is because my eyeliner always smudges. It is a lot better when I use this before applying my eyeliner, but it still smudges a tiny bit.
30 April 2013 by
My eye shadows crease within two hours if I do use an eye primer. I received a sample of this Urban Decay Eyeshadow Primer Potion when I bought the first naked palette and I fell in love with it. I can't see a difference between my two faced eye shadow insurance and the urban decay one, but I was too lazy to go into the city to go buy it in person.
26 April 2013 by
This is a very good primer. Eyeshadow stays on all day. And I also going to use this on my weddingday.
25 April 2013 by
I have very oily eyelid
I tried different Primers, MAC, TOO. Faced, even NARS.
Since I used UD Primer, THE shadow super durability, not incoming multiplication of the eyelid, Perfect Primer.
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109 Customer Review
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Urban Decay Eyeshadow Primer Potion - Original (11ml Tube)