Shea Moisture: Natural Haircare

Shea Moisture: Natural Haircare

We are so excited to share one of our newest haircare brands, Shea Moisture. They are a natural haircare brand with a massive following but if you haven’t already heard about them, we’re here to explain what they are all about, which products to try and how to use them.

Who are Shea Moisture?

The brand is inspired by Sofi Tucker, the founder’s grandmother who used to sell Shea Nuts at her local market in Sierra Leone over 100 years ago. She then went on to sell Shea Butter, soaps and more, forming the basis of Shea Moisture’s products.

Today, Shea Moisture is a brand that makes beauty products with a difference. They use natural and certified organic ingredients, as well as leaving out all the nasties; you’ll find no parabens, sulphates, artificial fragrances or any other potentially harmful ingredients.

As well as this, they are cruelty-free and support fair-trade initiatives when sourcing their ingredients. They are a brand with a long history and strong principles, meaning you can do good whilst you look good.

Shea Moisture Bestsellers

Shea Moisture products haven’t always been easy to find in the UK (just as well you can now buy them worldwide with Lookfantastic!) but they have still gathered a really loyal fan-base with some incredible bestselling products.

If you’re dipping your toes into the world of Shea Moisture, then these are the standout products that everyone loves:

Coconut & Hibiscus Curl Enhancing Smoothie

This is the best known and best loved product from the whole Shea Moisture range. It is a rich hair styling product that helps your curls look soft, defined and frizz-free by locking in moisture and shine.

The key ingredients are Coconut Oil, Shea Butter and Neem Oil, which all work to hydrate and control frizz.

In terms of texture, it is like a thick cream and the smell is just gorgeous. To use it, separate your hair into sections while it is still damp and then apply small amounts of the smoothie all through the hair. It works amazingly well with twist-out or braided styles.

Jamaican Black Castor Oil Strengthen, Grow and Restore Treatment Masque

For curls that have been dyed, treated or subjected to a little bit too much heat, this is a lifesaver. This intense treatment mask restores moisture and strength so it is a must-have for anyone with relaxed or treated hair as well as those with naturally very dehydrated hair.

With Jamaican Black castor Oil, Peppermint and Apple Cider Vinegar as well as Shea Butter, this masque helps to invigorate the scalp as well as nourish the hair.

For the best results, this is one to apply all over the hair from root to tip. Comb it through before placing a plastic cap and use a warm dryer to heat it gently for 10-15 minutes before rinsing. If no heat is around, then it can be left on the hair for up to an hour before shiny, glossy and healthy hair is revealed.

Raw Shea Butter Moisture Retention Shampoo

A gentle shampoo is a must for dry, damaged hair and this is just the one for that. Sulphate free (like all the Shea Moisture products) it doesn;t strip natural oils so your hair is healthy and happy.

With Shea Butter, Sea Kelp and Argan Oil, this shampoo helps to smooth the hair cuticle and boost elasticity for gorgeous hair.

Specifically designed to remove product build-up and dirt, it does so gently enough to leave your hair smooth and silky. Just use in combination with any of your other favourite haircare products as you would any shampoo.

Superfruit Complex 10-in-1 Renewal System Conditioner

Packed with anti-oxidants, this conditioner helps to add shine and vibrancy to hair that usually looks dull and lackluster. It helps to detangle and hydrate as well as protecting colour, boosting shine and defending against environmental stresses.

With a superfruit blend of Raspberry, Goji, Acai and Guava as well as Marula Oil and Shea Butter, this conditioner both deeply hydrates and nourishes.

Apply over wet hair and comb through from the ends, before styling with whichever styling product you love the most. Your manageable, soft and strong hair will thank you.

My Favourite

After trying out a few of the styling and haircare products from Shea Moisture, one product has become a standout favourite for me: the Coconut and Hibiscus Curling Gel Soufflé.

Like the bestselling smoothie, this smells incredible and uses Coconut Oil to help hydrate. However, rather than ultra-rich Shea Butter, it uses Flax Seed Oil and Agave Nectar for definition and shine.

It leaves my curls looking incredibly glossy and defined after I apply it to my wet curls and let it dry. I also love that you can use it to top up control and shine by applying a small amount to dry hair too.



Make Up Specialist

Major fan of scented candles, Make Up brushes and Highlighter. I’m always on the hunt for those Holy Grail products and my dressing table is covered in more beauty products than I like to admit. As an adopted Northerner originally from Brighton, I spend most my days wondering what all this rain is about. My hair isn’t grateful for the move. Currently loving: NIOD Photography Fluid