Anastasia Beverly Hills
Whether you’re after fluffy brow, a laminated look, filled-in arches, or perhaps a touch of colour to darken them, there’s no brand more iconic than Anastasia Beverley Hills. Master your look with the brand’s patented Golden Ratio® shaping method and innovative products so you can get salon-worthy brows at home.
ANASTASIA BEVERLY HILLS BESTSELLERS
About Anastasia Beverly Hills
Anastasia Beverly Hills began as a salon where Founder and CEO Anastasia Soare groomed the brows of supermodels like Cindy Crawford and Naomi Campbell. After developing her own brow-enhancing makeup (the first of its kind) Anastasia’s business quickly grew, and she expanded her product range by creating the contour category and entering the world of colour.
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FREQUENTLY ASKED QUESTIONS
Is Anastasia Beverly Hills cruelty-free?
Yes, Anastasia Beverly Hills is cruelty-free and certified by Peta.
How do I use Anastasia Beverly Hills Brow Freeze®?
For the perfect bushy brow, Brow Freeze® is the ultimate product to slick those hairs into the shape you want and keep them locked in all day. Use the spatula side of the Brow Freeze® applicator to pick up a small amount of the product and place it in the lid cap. Evenly distribute the Brow Freeze® on the spoolie end of the applicator and brush through your brows in an upwards motion. Press the hairs onto the skin using the flat end of the Brow Freeze® applicator and curve the top of the hairs into your desired shape.
What comes in the Anastasia Beverly Hills Contour Kit?
This must-have palette contains six bestselling highlight and contour powders with buildable coverage and a soft, satin finish. The highlighting shades add a subtle, natural glow with their iridescent shimmer particles, while the matte contour shades are perfect for sculpting your complexion and chiselling your features.
Anastasia Beverly Hills
Anastasia Beverly Hills, also called ABH, is a cosmetics range launched by Romanian-born beauty entrepreneur Anastasia Soare with its flagship salon in Beverly Hills in 1997. The first ABH products were sold in 2000, and since then the essential philosophy of the brand has remained the same. Anastasia Beverly Hills products are designed to contour and shape your face to fit the ancient rule of the Golden Ratio, which has long been thought of as the key to understanding beauty.
Today, the ABH range includes a wide selection of cosmetics including icons for your brows, complexion, and lips. However, the company is still best known for its brow styling products for which they first made their name. The ABH approach to eyebrows incorporates the wisdom of the Golden Ratio to create brows that perfectly arch over and frame the face. Today, Anastasia Beverly Hills is responsible for innovating some of the most cutting-edge products in the global cosmetics market, including their Brow Wiz, Contour Kit, and Liquid Lipstick.