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How to protect and maintain coloured hair

During a time when we can't visit the hairdresser, it's more important than ever to preserve our hair colour. By selecting products that prevent colour fading, and adopting better hair habits, it's possible to keep your tones looking fresh and vibrant. With the help of some top tips from industry professionals at TIGI, we've put together a guide to the best ways to protect and maintain coloured hair.

Use products for your coloured hair type

Blonde Hair

Blonde hair is often a tricky colour to maintain, but once you find the perfect routine, it can be managed with ease. The key is purple shampoo, which enhances cool tones and reduces brassiness. TIGI Creative Director Piero recommends the TIGI Catwalk Fashionista Shampoo and Conditioner, advising to "Leave the conditioner in for 5 minutes and then rinse the hair carefully. Do this once a week.” In the lookfantastic office, we love this duo as the violet pigments actively moisturise the hair, meaning the pigment won't overtone the ends. As a bonus, these products are shine-boosting and sulphate free.

Brunette Hair

When looking for products for coloured brunette hair, one of our top choices is the Fudge Cool Brunette range. The shampoo and conditioner work together to reduce red and orange tones in brunette hair. With continued use, the blue pigments will help to even and brighten your colour.

All Coloured Hair

For all hair types, we recommend the Christophe Robin Colour Shield range. The Colour Shield Shampoo and the Colour Shield Mask are sulphate free and formulated to keep coloured hair looking its best. Infused with powerful blends of Macadamia Oil and natural antioxidant minerals, these gentle effective ingredients protect against UV rays, pollution, and chlorine. By targeting external aggressors and replenishing moisture, this seals the hair cuticle and locks in colour.

Damaged Coloured Hair

For severely damaged colour-treated hair, one of our go-to product ranges is Shu Uemura Color Lustre. With hydrating ingredients such as Musk Rose Oil and Goji berry, this range deeply repairs, conditions and prolongs the intensity of your hair colour. Experts advise those with coloured hair to avoid clarifying shampoos as this strips the hair, so we make sure to maintain optimum hair health and colour using Shu Uemura.

Boost your routine using hair treatments

With time on your hands during lockdown, this is the best time to find your perfect hair treatment for coloured hair.

Some of the salon favourites include Olaplex No 3. Hair Perfector, a weekly repairing treatment, and the Color Wow Dream Filter Treatment, a pre-shampoo colour-preserving formula. Both products leave the hair looking brighter, feeling healthier, with strands more visibly repaired.

The TIGI Education Team recommend the Catwalk Oatmeal and Honey Hair Mask to give hair “an instant pick me up and a hit of hydration”. Piero’s top tip is to “rinse the hair mask off with cold water, this helps to seal the cuticle, making it harder for the moisture to enter the hair follicle, which causes frizz”.

Start adopting habits that benefit your hair

Don’t forget heat protection

In an ideal world, we'd recommend avoiding heated hair appliances altogether, but sometimes that's a hard promise to keep. So we'll say avoid heat where possible, but when using heated tools, always use a heat protect spray. This ensures that hair won't be impacted by heat damage or risk colour fading. We love the new Grow Gorgeous Repair Heat Protection Leave-In Oil as this nourishing formula protects up to 195 degrees.

Turn down the water temperature

The Education team at TIGI mentioned that when washing coloured hair, you shouldn't run the water too hot. Turn down the temperature to make sure you aren't doing more harm than good.

Try dry shampoo to space out hair washes

Dry shampoo can often be the secret to leaving longer between hair washes, and this helps not to over-wash your colour. Some of our favourite dry shampoos include the Living Proof Perfect Hair Dry Shampoo - for instantly clean 'cool girl' hair - and the MoroccanOil Dry Shampoo Dark Tones - for a fresh boost and a hint of colour.

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To colour your hair at home, shop our full range of hair colour products, and read our guide on how to touch up your roots.

Melissa
Melissa Writer and expert

Life motto: 'There's no such thing as too many beauty products'

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