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Urban Decay

Urban Decay Eyeshadow Anti-Ageing Primer Potion 10ml

A long-lasting, crease-free eyeshadow primer that acts as an eyeshadow magnet.

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£19.50

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In stock | Usually dispatched within 24 hours

Image 1 - A purple tube of Urban Decay Eyeshadow Primer Potion Original with the UD logo is shown next to text listing features: LONG-LASTING FORMULA, CREASE-RESISTANT, SUPER-CREAMY TEXTURE, VEGAN. Image 2 - A side by side image shows a closed eye with creased purple eyeshadow labeled WITHOUT next to a closed eye with smooth purple eyeshadow labeled WITH with the text PREVENTS CREASING above. Image 3 - A tube of Urban Decay Eyeshadow Primer Potion Original is shown next to a swatch and applicator, with the text UD URBAN DECAY EYESHADOW PRIMER POTION ORIGINAL SUPER CREAMY TEXTURE. Image 4 - Three pairs of closed eyes show eyeshadow looks including a purple gradient, iridescent purple, and yellow comparison labeled WITHOUT and WITH.

Frequently Bought Together

Urban Decay Eyeshadow Anti-Ageing Primer Potion 10ml

This item

Urban Decay Eyeshadow Anti-Ageing Primer Potion 10ml

£19.50

Total Price:

£43.50

Other Customers Bought

Customer Reviews

4.65 stars out of a maximum of 5

5 stars rating 102 reviews

4 stars rating 20 reviews

3 stars rating 7 reviews

2 stars rating 3 reviews

1 stars rating 1 reviews

Top Customer Reviews

We really appreciate your thoughts! Our customer reviews on LOOKFANTASTIC are as real and authentic as our love for beauty, and we’re proud that they belong just to you and don’t reflect the opinions of us or The Hut Group.

Good product

5 stars out of a maximum of 5

This helped keep my eyeshadow from creasing, also feels nice on skin

by Julie Verified Purchase

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Best eye primer

5 stars out of a maximum of 5

A long loved favourite for helping eyeshadow stay put! 

by Rebekah Verified Purchase

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Works

5 stars out of a maximum of 5

This has helped  stop my eyeshadow from creasing. 

by Julie Verified Purchase

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Works for me

4 stars out of a maximum of 5

I have tried all the UD primers and decided to stick with this one due to being “mature” It is thinner than the others, and not glittery like Sin.

by Helen Verified Purchase

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Does the job well

5 stars out of a maximum of 5

Bought this after reading many positive reviews and I can say that this primer sure does its job well. I have oily eyelids, so if I want to apply any eyeliner or eyeshadow, a primer is a must for me. This primer has a smooth and light texture and when I apply it, my eyelids feel nicely moisturised. I can agree that this primer might take a bit longer to dry if you leave it on its own. However, as I usually apply it on my eyelids and then even it out with my fingertips, that's not a problem for me. So far I've tested this primer only with my eyeliner and it works well for me.

by Diane Verified Purchase

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Love

5 stars out of a maximum of 5

Been Using this eyeshadow primer for years fantastic product. Make sure eyeshadow allows for ages well worth buying also minimal creasing which is a plus. 

by Caroline Verified Purchase

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Fab product

4 stars out of a maximum of 5

Does what it says - fantastic primer! Does take a while to set, but worth the wait as always leaves your shadows popping I love it 🥰 

by Katie Verified Purchase

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Shadow stays put

5 stars out of a maximum of 5

I have tried a few eyeshadow bases and I still go back to this brand. Shadow stays put all day and colours stay vibrant. Any of the types are good, i just need a little more anti-aging help now!

by Dee Verified Purchase

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For the product not the packaging

5 stars out of a maximum of 5

I love this eye primer especially as it has anti aging properties built in. It goes on well and lasts all day. The only thing I have never really liked is the spatula that is attached to the lid. I'm sure it makes you waste product and makes the lid messy. But I can get past that. It's a great buy.

by Kiran Verified Purchase

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Love it!

5 stars out of a maximum of 5

Couldn’t live without this, eyeshadows lasts forever with this primer 🌸

by Gintarė Verified Purchase

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