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[SENSORY SOUNDS PLAYING THROUGHOUT]
[video background] of purple blurry shades with Pureology logo
[video background] of purple shades moving
[video background] of Pureology Hydrate Shampoo bottles
[video] of hand opening and pouring Hydrate bottle
[video background] of brunette model combing product through hair
[video background] of brunette model brushing product through hair with her hands
[video background] of white foam dripping on purple
[video background> of straight hair model turning towards the camera
[video background> of drop falling onto dark straight hair
[video] of model looking at camera
[video background] of model looking at camera holding hydrate shampoo and conditioner
[video background] of model face up close
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4 instalments of £4.61 with clearpay Learn more
Suitable for all hair types, the Pureology Hydrate Shampoo is a creamy formula that helps to deliver long-lasting moisture.
The ultra-nourishing shampoo is enriched with a blend of sage, green tea and jojoba oil to quench the hair's thirst, while Pureology's patented Antifade Complex® protects against environmental aggressors. Hair feels sumptuously soft and silky with a visibly glossy shine. Complete with an aromatic blend of patchouli, bergamot and lavender.
Vegan formula.*
*Every formula is made without animal products or by-products
- Recommended Amount: A coin-sized amount.
- Application: Apply to wet hair at the scalp. Lather and work down to the ends. Rinse. For extra cleansing, repeat.
- Routine: Follow with Hydrate Conditioner and Colour Fanatic Multi-Tasking Leave-In Spray for best results.
- Sage: A herb that encourages thicker-looking hair
- Green Tea: An antioxidant-rich extract with soothing and protective properties
- Jojoba Oil: A plant oil that hosts soothing and hydrating properties
- Antifade Complex®: A blend of ingredients that protect colour vibrancy
Aqua / Water / Eau, Sodium Cocoyl Isethionate, Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Sodium Lauroyl Sarcosinate, Cocamidopropyl Betaine, Glycol Distearate, Glycereth-26, Decyl Glucoside, Sodium Isethionate, Coconut Acid, Parfum / Fragrance, Ppg-5-Ceteth-20, Divinyldimethicone/Dimethicone Copolymer, Polyquaternium-7, Sodium Chloride, Amodimethicone, Polyquaternium-10, Propylene Glycol, Peg-55 Propylene Glycol Oleate, Carbomer, Linalool, C11-15 Pareth-7, Benzoic Acid, Laureth-9, Glycerin, Limonene, Trideceth-12, Geraniol, Benzyl Alcohol, Sodium Benzoate, Magnesium Nitrate, C12-13 Pareth-23, C12-13 Pareth-3, Phenoxyethanol, Sodium Acetate, Salicylic Acid, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Wheat Amino Acids, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Isopropyl Alcohol, Ci 60730 / Ext. Violet 2, Methylchloroisothiazolinone, Hydrolyzed Soy Protein, Sorbic Acid, Magnesium Chloride, Methylisothiazolinone, Citric Acid, Benzophenone-4, Potassium Sorbate, Disodium Edta, Helianthus Annuus Seed Oil / Sunflower Seed Oil, Tocopheryl Acetate, Ascorbic Acid, Butylene Glycol, Helianthus Annuus Seed Extract / Sunflower Seed Extract, Camellia Sinensis Leaf Extract, Melanin, Pentylene Glycol, Rosa Centifolia Extract / Rosa Centifolia Flower Extract, Tocopherol, Ethylhexylglycerin, Aloe Barbadensis Extract / Aloe Barbadensis Leaf Extract, Sodium Hydroxide.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Frequently Bought Together
![Pureology Hydrate Shampoo 266ml Pureology Hydrate Shampoo 266ml](https://static.thcdn.com//productimg/130/130/12594168-1045087459071164.jpg)
![Pureology Hydrate Shampoo 266ml Pureology Hydrate Shampoo 266ml](https://static.thcdn.com//productimg/130/130/12594168-1045087459071164.jpg)
![Pureology Hydrate Conditioner 266ml Pureology Hydrate Conditioner 266ml](https://static.thcdn.com//productimg/130/130/12594150-2815087454004566.jpg)
Total Price: £41.19
Add both to basket![Pureology Hydrate Shampoo 266ml Pureology Hydrate Shampoo 266ml](https://static.thcdn.com//productimg/130/130/12594168-1045087459071164.jpg)
Pureology Hydrate Shampoo 266ml
A shampoo that helps to hydrate, protect colour vibrancy and visibly enhance shine.
Join LF Beauty Plus+ to earn 92 Plus +Points when you shop this product*
RRP: £24.70
£18.44
Save: £6.26
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4 instalments of £4.61 with clearpay Learn more
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Suitable for all hair types, the Pureology Hydrate Shampoo is a creamy formula that helps to deliver long-lasting moisture.
The ultra-nourishing shampoo is enriched with a blend of sage, green tea and jojoba oil to quench the hair's thirst, while Pureology's patented Antifade Complex® protects against environmental aggressors. Hair feels sumptuously soft and silky with a visibly glossy shine. Complete with an aromatic blend of patchouli, bergamot and lavender.
Vegan formula.*
*Every formula is made without animal products or by-products
- Recommended Amount: A coin-sized amount.
- Application: Apply to wet hair at the scalp. Lather and work down to the ends. Rinse. For extra cleansing, repeat.
- Routine: Follow with Hydrate Conditioner and Colour Fanatic Multi-Tasking Leave-In Spray for best results.
- Sage: A herb that encourages thicker-looking hair
- Green Tea: An antioxidant-rich extract with soothing and protective properties
- Jojoba Oil: A plant oil that hosts soothing and hydrating properties
- Antifade Complex®: A blend of ingredients that protect colour vibrancy
Aqua / Water / Eau, Sodium Cocoyl Isethionate, Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Sodium Lauroyl Sarcosinate, Cocamidopropyl Betaine, Glycol Distearate, Glycereth-26, Decyl Glucoside, Sodium Isethionate, Coconut Acid, Parfum / Fragrance, Ppg-5-Ceteth-20, Divinyldimethicone/Dimethicone Copolymer, Polyquaternium-7, Sodium Chloride, Amodimethicone, Polyquaternium-10, Propylene Glycol, Peg-55 Propylene Glycol Oleate, Carbomer, Linalool, C11-15 Pareth-7, Benzoic Acid, Laureth-9, Glycerin, Limonene, Trideceth-12, Geraniol, Benzyl Alcohol, Sodium Benzoate, Magnesium Nitrate, C12-13 Pareth-23, C12-13 Pareth-3, Phenoxyethanol, Sodium Acetate, Salicylic Acid, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Wheat Amino Acids, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Isopropyl Alcohol, Ci 60730 / Ext. Violet 2, Methylchloroisothiazolinone, Hydrolyzed Soy Protein, Sorbic Acid, Magnesium Chloride, Methylisothiazolinone, Citric Acid, Benzophenone-4, Potassium Sorbate, Disodium Edta, Helianthus Annuus Seed Oil / Sunflower Seed Oil, Tocopheryl Acetate, Ascorbic Acid, Butylene Glycol, Helianthus Annuus Seed Extract / Sunflower Seed Extract, Camellia Sinensis Leaf Extract, Melanin, Pentylene Glycol, Rosa Centifolia Extract / Rosa Centifolia Flower Extract, Tocopherol, Ethylhexylglycerin, Aloe Barbadensis Extract / Aloe Barbadensis Leaf Extract, Sodium Hydroxide.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Frequently Bought Together
![Pureology Hydrate Shampoo 266ml Pureology Hydrate Shampoo 266ml](https://static.thcdn.com//productimg/130/130/12594168-1045087459071164.jpg)
![Pureology Hydrate Shampoo 266ml Pureology Hydrate Shampoo 266ml](https://static.thcdn.com//productimg/130/130/12594168-1045087459071164.jpg)
![Pureology Hydrate Conditioner 266ml Pureology Hydrate Conditioner 266ml](https://static.thcdn.com//productimg/130/130/12594150-2815087454004566.jpg)
Total Price: £41.19
Add both to basket![Pureology Hydrate Shampoo 266ml Pureology Hydrate Shampoo 266ml](https://static.thcdn.com//productimg/130/130/12594168-1045087459071164.jpg)
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Customer Reviews
Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are independent and do not represent the views of The Hut Group.
Great shampoo
I got this shampoo as my hairdresser recommended it for my bleached hair - it is great indeed. I like everything about it - it smells different than any other and it might not be something everybody will like, but I don’t mind it at all. It works really well.
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Wouldn’t use anything else !!!
My hair is coloured and very dry and this shampoo is amazing at keeping my hair in perfect condition. It doesn’t strip my hair colour as it’s sulphate free but still foams up to make your hair feel super clean. My hair is always super soft and feels in very good condition in comparison when using other products. This combined with the conditioner leaves my hair feeling amazing, I wouldn’t use anything else!
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Purology shampoo
Holy grail of shampoos ! Especially for dry coloured treated hair. Will repurchase the bundle for optimum results.
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Soooo good
I started using this a few months ago after doing some research, I needed a new shampoo which was going to be good on thick dry coloured hair. I tried lots of different high-end brands but they all stop working in the end. Had not heard of this before, but so glad that I gave it ago, The reviews were accurate and this is fantastic! My hair is clean, manageable, soft and silky. Highly recommended!
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Wonderful shampoo
Having used a variety of top end, colour saving shampoos. I did a lot of research and stumbled upon this. I have very thick coarse coloured hair and all of the others have worked for a short time before going downhill. But looking into this shampoo along with the reviews I decided to give it a go. I’ve used it for a few months now and it’s fantastic. My colour stays bright and shiny a lot longer than normal and the condition is lovely. Highly recommended well worth the price.
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Decent shampoo
Bought on offer and it doesn’t the job well, although I don’t think I’d purchase full price.
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Love this!
A great shampoo that makes my hair feel amazing, especially when it's feeling a bit dry.
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Not worth the hype
I am really confused what the hype is about with this product. It smells medicinal and I do not mean it in a good way. It does an okay job but the price is simply not justified. The only positive is rich lather and nice packaging but otherwise it doesn’t stand out. My hair feels and looks better even with cheap drugstore products such as Dove Intense Repair.
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Love it!
Absolutely love Pureology products! This one is really hydrating
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Saved my bleached hair
I use this in conjunction with the hydrate conditioner after it being recommended (I’d never heard of it before tbh!). I’ve got platinum blonde hair with the telltale short bits that had snapped around the front that I was always worried about getting shorter as they always felt dry. This stuff has softened my hair to the pre-bleach days and stopped my hair snapping! I had my hair done 2 weeks ago and my hairdresser said my hair is now in the best condition it’s been in since I’ve had it bleached (4 yrs)! Highly recommend it
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