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bareMinerals

bareMinerals puts skin at the heart of makeup, pairing mineral-rich, skincare-infused formulas with lightweight textures, buildable coverage, and natural-looking finishes. Since launching the iconic ORIGINAL Loose Powder Foundation, the brand has become known for complexion products that enhance rather than mask, alongside colour cosmetics, primers, setting powders, and skincare made to work seamlessly together.

bareMinerals Bestsellers

The Iconic Original Foundation

Meet the iconic bareMinerals Original Loose Mineral Foundation, a lightweight mineral formula that builds seamlessly from sheer to fuller coverage. Buff it into the skin for a naturally luminous finish that helps even the look of your complexion while still feeling fresh, breathable, and comfortable.

Minerals aren’t the backstory. They’re the point.​

​You already take them. You put them in your coffee, your smoothie, your supplement stack. Because you know minerals do something. Skin is no different. Since 1995, we've built our makeup around minerals that calm, fortify, balance and protect. Not abstract. Not decorative. Real payoff, real performance, with skin benefits built in. Tested by our lab. Approved by your life.​

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Conscious. Considered. Cruelty-free. Clean. Our story is a testament to the transformative power of simplicity, the beauty of authenticity, and the enduring legacy of a visionary founder who dared to dream differently.​

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Take your vitamins, wear your minerals.