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Revitalise the appearance of lacklustre locks with the Virtue Full Shampoo. Designed to breathe new life into fine, limp tresses, this shampoo increases body and shape as it gently lifts away excess dirt, oil and impurities from the scalp through to the ends. The invigorating formula is lightweight but effective, foaming into a rich lather as it cleanses, purifies and volumises.
Infused with a cocktail of fortifying ingredients, this hair cleanser utilises pioneering Alpha Keratin 60ku®, a protein that makes up 90% of our hair, skin and nails, to create the illusion of a thicker, fuller mane. Our hair, assuming this protein is one we have produced naturally, allows the formula to smooth and energise dull-looking locks.
The volumising shampoo avoids adding extra weight to your strands as it dissolves grime, supporting a big, bouncy and long-lasting finish. Safe to use on colour-treated tresses, this Virtue shampoo won’t compromise the vibrancy of existing styles.
Paraben- and gluten-free.
Work a coin-sized amount of shampoo into a lather between palms. Apply to wet hair and massage into scalp, starting at the nape of your neck, and work the lather through ends. Rinse thoroughly. For best results, follow with your favourite Virtue Conditioner.
Aqua (Water, Eau), Sodium Cocoyl Isethionate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Glycerin, Sodium Methyl Cocoyl Taurate, Cocamide MIPA, Alpha Keratin, Panthenol, Centella Asiatica Meristem Cell Culture, Hydrolyzed Adansonia Digitata Seed Oil, Palmitamidopropyltrimonium Chloride, Coconut Acid, PEG-200 Hydrogenated Glyceryl, Palmate, Sodium Chloride, Guar Hydroxypropyltrimonium Chloride, Polyquaternium-7, PEG-7 Glyceryl Cocoate, Ethylhexylglycerin, Sodium Dilauramidoglutamide Lysine, Xanthan Gum, Parfum (Fragrance), Propanediol, Phenoxyethanol, Chlorphenesin, Disodium EDTA, Citric Acid, Sodium Benzoate, Benzyl Alcohol, Potassium Sorbate, Sodium Hydroxide.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Virtue Full Shampoo - Professional Size
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Sulphate Free
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Vegan
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£74.00
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4 instalments of £18.50 with clearpay Learn more
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6 weekly payments from £12.33 with laybuy Learn more
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6 instalments of £12.33 with splitit Learn more
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3 interest free payments of £24.66 with PayPal Pay in 3 Learn more
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Revitalise the appearance of lacklustre locks with the Virtue Full Shampoo. Designed to breathe new life into fine, limp tresses, this shampoo increases body and shape as it gently lifts away excess dirt, oil and impurities from the scalp through to the ends. The invigorating formula is lightweight but effective, foaming into a rich lather as it cleanses, purifies and volumises.
Infused with a cocktail of fortifying ingredients, this hair cleanser utilises pioneering Alpha Keratin 60ku®, a protein that makes up 90% of our hair, skin and nails, to create the illusion of a thicker, fuller mane. Our hair, assuming this protein is one we have produced naturally, allows the formula to smooth and energise dull-looking locks.
The volumising shampoo avoids adding extra weight to your strands as it dissolves grime, supporting a big, bouncy and long-lasting finish. Safe to use on colour-treated tresses, this Virtue shampoo won’t compromise the vibrancy of existing styles.
Paraben- and gluten-free.
Work a coin-sized amount of shampoo into a lather between palms. Apply to wet hair and massage into scalp, starting at the nape of your neck, and work the lather through ends. Rinse thoroughly. For best results, follow with your favourite Virtue Conditioner.
Aqua (Water, Eau), Sodium Cocoyl Isethionate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Glycerin, Sodium Methyl Cocoyl Taurate, Cocamide MIPA, Alpha Keratin, Panthenol, Centella Asiatica Meristem Cell Culture, Hydrolyzed Adansonia Digitata Seed Oil, Palmitamidopropyltrimonium Chloride, Coconut Acid, PEG-200 Hydrogenated Glyceryl, Palmate, Sodium Chloride, Guar Hydroxypropyltrimonium Chloride, Polyquaternium-7, PEG-7 Glyceryl Cocoate, Ethylhexylglycerin, Sodium Dilauramidoglutamide Lysine, Xanthan Gum, Parfum (Fragrance), Propanediol, Phenoxyethanol, Chlorphenesin, Disodium EDTA, Citric Acid, Sodium Benzoate, Benzyl Alcohol, Potassium Sorbate, Sodium Hydroxide.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
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Customer Reviews
Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are independent and do not represent the views of The Hut Group.
Great
I’m using it with the conditioner and I can definitely see the difference in my hair
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Virtue Full shampoo
I have fine hair and tried 100 of pounds worth of shampoo and what nots . Honestly from cheaper to very expensive products . Some where better then others . Virtue full Shampoo was recommended by a friend who has hair just like me . He was raving about it so much that I just had to get it and OMG ! What’s so mindblowing is that next Day hair still looks fantastic !!! No clumpy / oily roots- sad looking hair . Shiny full body , super soft hair for 3 days straight ! That has never happened -I’m not event joking . So if you have fine hair that Needs boosting and you want full volume hair more then for one day ! I really truly recommend this shampoo ! I use it with Virtue full Conditioner !
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Volume!
I have tried many but many shampoos, in search for volume and thickness as my hair is dull and fine. An actress I follow on Instagram was talking about how good it was and I decided to give it a go, purchasing the little bottles so i don’t loose money in case it doesn’t work on me. Finally finally a shampoo that works! It really gives volume. Like written in the instructions: you only need a bit of the shampoo, as when you mix it with a bit of water, it will quick become more, so the bottle is lasting longer. It’s expensive, but while this is the only one so far that gives me the result I need, I will keep on repurchasing!
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