ABOUT THE BRAND

B E  O R I G I N A L , B E  I C O N I C


Jade Elliott has always taken risks - none bigger than selling her car to start a beauty brand from her bedroom. With that step into the unknown ICONIC London was born. Full of passion for making amazing products for amazing faces everywhere, Jade's drive and determination has lead to a journey beyond her wildest dreams. In its first year, we went from a bedroom start-up to being one of the hottest beauty brands on the market - we were featured in Vogue, used by the likes of Kim Kardashian, stocked in one of the most prestigious department stores in the UK and quickly built a squad of loyal and loving customers worldwide; our ICONIC Baes. Since our birth in 2015, ICONIC has gone from strength to strength - gathering more fans, more followers and creating more incredible products. Loved by professional makeup artists, celebrities, bloggers and leading Beauty Editors - we are making our own rules. We can't wait to see what happens next!

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ICONIC london

29 results

Passionate about makeup, the Iconic London range is designed to help you achieve the ultimate glow up from base to brows. Their Illuminating drops transform the appearance of your complexion to dewy and radiant using high quality formulas designed for all faces, all round the world. Used by celebrities, bloggers and MUAs, the Iconic brand break the rules and push the beauty boundaries to the extreme to achieve unique and un-matchable looks.
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Products

  • ICONIC London Prep-Set-Glow 120ml (Various Shades)

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
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    4.16 Stars 25 Reviews
    RRP: £22.00
    £16.50
  • ICONIC London Triple Threat Mascara - Black 9ml

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
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    5.0 Stars 3 Reviews
    RRP: £19.00
    £15.20
  • ICONIC London Sheer Bronze 12.5ml (Various Shades)

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
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    4.72 Stars 36 Reviews
    RRP: £18.00
    £14.40
  • ICONIC London Sheer Blush 12.5ml (Various Shades)

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
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    4.55 Stars 22 Reviews
    RRP: £18.00
    £14.40
  • ICONIC London Illuminator 13.5ml(Various Shades)

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
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    4.9 Stars 29 Reviews
    RRP: £30.00
    £24.00
  • ICONIC London Radiance Booster 30ml (Various Shades)

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
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    4.92 Stars 24 Reviews
    £30.00
  • ICONIC London Brow Silk and Brush

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
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    3.31 Stars 13 Reviews
    RRP: £20.00
    £16.00
  • ICONIC London Ultimate Brush Set

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
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    3.5 Stars 2 Reviews
    RRP: £75.00
    £60.00
  • ICONIC London Lustre Lip Oil 6ml (Various Shades)

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
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    £21.00
  • ICONIC London Ultimate Bronzing Powder 17g (Various Shades)

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
    Shop the offer
    5.0 Stars 2 Reviews
    RRP: £25.00
    £20.00
  • ICONIC London Lip Plumping Gloss 5ml (Various Shades)

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
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    4.0 Stars 4 Reviews
    RRP: £19.00
    £15.20
  • ICONIC London Pro Puff Bronzer Brush

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
    Shop the offer
    5.0 Stars 2 Reviews
    RRP: £35.00
    £28.00
  • ICONIC London Glossing Brush

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
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    £25.00
  • ICONIC London Luminous Powder 16g (Various Shades)

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
    Shop the offer
    4.67 Stars 6 Reviews
    RRP: £30.00
    £24.00
  • ICONIC London Lip Plumping Gloss 5ml- Not Your Baby

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
    Shop the offer
    RRP: £19.00
    £15.20
  • ICONIC London Sculpt and Boost Eyebrow Cushion 6ml (Various Shades)

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
    Shop the offer
    5.0 Stars 1 Reviews
    RRP: £24.00
    £19.20
  • Iconic London Illuminator - Gold Exclusive

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
    Shop the offer
    £30.00
  • ICONIC London Lip Plumping Gloss 5ml- Sweet Talk

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
    Shop the offer
    RRP: £19.00
    £15.20
  • ICONIC London Body Illuminator 50ml (Various Shades)

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
    Shop the offer
    5.0 Stars 1 Reviews
    RRP: £35.00
    £28.00
  • ICONIC London Seamless Concealer 4.2ml (Various Shades)

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
    Shop the offer
    £22.00
  • ICONIC London Lip Plumping Gloss 5ml - Tickle Your Fancy

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
    Shop the offer
    RRP: £19.00
    £15.20
  • ICONIC London Loose Pigment Palette - Doll

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
    Shop the offer
    RRP: £45.00
    £36.00
  • ICONIC London Day to Slay Eyeshadow Palette

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
    Shop the offer
    4.67 Stars 3 Reviews
    RRP: £45.00
    £36.00
  • Iconic London Prep-Set-Glow - Gold Exclusive

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
    Shop the offer
    5.0 Stars 2 Reviews
    £22.00
  • ICONIC London Sunset to Sunrise Eyeshadow Palette

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
    Shop the offer
    5.0 Stars 1 Reviews
    RRP: £45.00
    £36.00
  • ICONIC London Nice to Naughty Eyeshadow Palette

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
    Shop the offer
    RRP: £45.00
    £36.00
  • ICONIC London Loose Pigment Palette - Original

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
    Shop the offer
    5.0 Stars 2 Reviews
    RRP: £45.00
    £36.00
  • ICONIC London Multi-Use Powder Contour Palette

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
    Shop the offer
    5.0 Stars 2 Reviews
    RRP: £33.50
    £26.80
  • ICONIC London Loose Pigment Palette - Boss

    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift)
    ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) Worth £15.00

    Complimentary Gift

    Receive a complimentary ICONIC London Sugar and Spice Eyeshadow Palette (Free Gift) when you purchase 2 from the brand.Complimentary gift will be awarded at the basket. Offer valid for a limited time only, while stocks last.
    Shop the offer
    RRP: £45.00
    £36.00