ghd Chronos Hair Straightener - White
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£289.00
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The UK's No.1 Straightener Brand
†Based on ownership of an electrical straightener, 38% of 1540 people surveyed owned a ghd straightener.
   Brand ownership study conducted Jan - Feb 2024 across straightener brands ghd
- 3x faster* styling for one-stroke HD results that last 24hrs**
 - HD results: up to 85% more shine✝
 - 2x less frizz✝✝
 - Up to 3x more breakage protection***
 - No extreme heat damage✝✝✝✝
 - 2x more responsive✝✝✝ for one-stroke styling at optimum temperature of 185°C
 - High-performance ceramic floating plates
 - Sleek rounded design
 - 20-second heat-up time
 - 10 minute sleep mode
 - Universal voltage
 - Professional length 2.7m cable
 
Offering one-stroke results as ghd’s 3x faster* styler, the Chronos effortlessly and quickly styles your hair. The sleek rounded design uses HD Motion-Responsive™ technology to continuously adapt to your styling movements, whether creating straight looks, curls, flicks or waves.
Offering high-definition results that last up to 24 hours**, the hair styler uses ultra-glossy ceramic floating plates for ease and control, while the re-engineered wishbone hinge allows you to switch your style with just the tilt of your hand. It adjusts the power for heat monitoring at the optimum styling temperature of 185°C, resulting in 2x less frizz✝ with no extreme heat damage✝✝✝✝ and up to 3x more breakage protection***. Plus, the tool has a 20-second heat-up time and 10-minute sleep mode for peace of mind.
*Vs ghd original. Results measured by shine on brunette hair compared to naturally dried, lab test. **Consumer testing, Jan'21. 86% of 142 consumers agreed their hair lasted 24 hours after styling ***vs. competitor styler working at 235°C 
  ✝Technical test in a lab on brunette hair, measured vs. naturally dried hair 
  ✝✝Technical test in a lab on frizzy hair, vs naturally dried hair 
  ✝✝✝Vs platinum+ 
  ✝✝✝✝ Extreme heat damage is a fractional wet tensile strength reduction per cycle above 0.005, measured over at least 100 cycles on brown Caucasian hair (a “Strength Reduction”)
Dry styling:
- Spritz ghd Bodyguard Heat Protect Spray over hair.
 - Part hair into 1 inch wide sections.
 - For a sleek, straight look: Place styler at the root and glide down the section. Use a brush for added tension and smoothness.
 - For a wavy or curly look: Place Styler at the root, rotate 180 and glide down the section.
 - Repeat through hair.
 
For wet to dry styling:
- Start with the ghd helios hair dryer. The included nozzle provides precision drying for continued styling.
 - Mist over ghd shiny ever after - final shine spray for a smooth and sleek finish.
 
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ghd Chronos Hair Straightener - White
£289.00