Prep, Prime and Perfect
Whether you feel more comfortable with a full face of makeup or you prefer the barely-there look, then you should still be using a primer before applying any form of makeup. Incorporating a face primer into your routine will help to prep your skin for the application of makeup and ultimately transform the appearance of your complexion.
Primers hold an array of purposes; they fill in fine lines, blur the signs of any visible pores and can help to keep your makeup looking fresh all day. Shop our edit to find primers in an array of formats including cream, gel and liquid formulas - or wear a tinted primer completely on it's own to give your skin an airbrushed finish.
What are the Benefits of using a Primer?
Face primers come with an array of benefits, one being that they seal pores. Foundation, in particular liquid formulas, can make pores appear much larger and more visible; a primer can help to prevent this. By sealing larger pores, a face primer can blur the appearance of the skin, creating flawless finish.
Using a primer also helps the skin to appear much more youthful by filling in any fine lines or wrinkles, this will also allow for a much smoother makeup application. A face primer can also act as a protective layer to the skin. As well as decreasing sweating and oil production, using a primer before makeup application can also shield your skin from dust and water, allowing your makeup to stay in place for longer. Finally, most primers are also non-comedogenic, meaning that the formula will not irritate your skin, clog your pores or cause you to break out.
