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How to achieve a natural look with Armani Beauty

How to achieve a natural look with Armani Beauty

Launching their first ever 100% un-retouched campaign this Autumn, our September brand of the month, Armani Beauty are teaching us all how to embrace our most natural and authentic selves in their ‘My Way’ campaign. Enhance your natural beauty with this flawless makeup look that works to complement your skin tone and facial structure, leaving you with that lit from within glow.

1. Prep the skin

At Armani Beauty, and at LOOKFANTASTIC, we believe that beautiful makeup starts with beautiful skin. Care for your skin everyday by following a consistent and caring routine that will create a natural glow before you even begin applying your makeup. Cleanse your face with the Armani Prima Skin Perfector, a unique no-rinse cleansing milk formulated with Salicylic Acid to clean deep into your pores, then follow this with the Armani Prima Cream to hydrate the skin and even out the complexion to leave it looking radiant and glowing.

2. Prime

Prime the skin for makeup with the Luminous Silk Hydrating Primer. Designed specifically to enhance your Luminous Silk Foundation, the primer helps to add a natural-looking luminosity to the skin using Crystal Encapsulated pigments that reflect light, and creates even more seamless and even makeup application. The primer is blended with Shea Butter and Glycerin to keep the skin moisturised and maintain a dewy looking finish with or without makeup.

3. Base

To create a flawless, natural looking base, use the award-winning Armani Luminous Silk Foundation. The luxurious and lightweight fluid glides effortlessly onto the skin to seamlessly cover any imperfections and even the skin tone. Developed with MicroFit technology and light reflecting particles the foundation sculpts and brightens the face in a shade that is un-distinguishable from your natural skin to leave you with an authentic, flawless finish.

Cover any blemishes and brighten dark circles under the eyes using the Armani Luminous Silk Concealer. The caffeine and Vitamin E enriched concealer works to brighten and plump the skin as well as disguising any blemishes without appearing or feeling cakey. Using the same light reflecting technology as the Luminous Silk Foundation, the concealer gives that same lit-from within, luminous glow to create an even and radiant complexion all over the face.

4. Contour

Enhance your natural facial structure and add depth with the Neo Nude A Contour and Highlight. Use either a brush or your fingers to lightly blend the Neo Nude A-Contour into the shadowed areas of the face including under the cheek bones, along the jaw line and hair line and the sides of the nose. Illuminate the high points of your face using the Neo Nude A-Highlight, again blending it into the skin with your fingers to the top of the cheekbones, under the eyebrows and along the nose to accentuate your natural bone structure. To add a healthy looking pinch of colour, apply the Neo Nude blush to the apples of your cheek, blending it in to create a subtle blush.

Add warmth and glow to your finished base using the Neo Nude Powder in a shade deeper than your skin tone, lightly brushing it across the face like a blush to keep your complexion looking fresh and youthful.

5. Eyes

Add subtle definition to the eyes by contouring your eyelids with the Neo Nude Powder in a shade deeper than your skin tone. Apply the Powder to the crease of the eye socket to add shadow, blending it out well. Open up the eyes with the Neo Nude A-Highlighter, using the glowing powder to create a shimmer on the inner corner of the eyes and under the brow line. To complete your eye look, coat your lashes with the Eyes to Kill Mascara, re-applying for extra length and volume. For a more defined look, outline the top lash line with the Eyes to Kill Lacquered Eye Liner 1 to give added impact.

6. Lips

To complete your ‘My Way’ natural makeup look, dress your lips in the legendary Lip Maestro Lipstick, using your finger or a brush to blend the colour out for a softer, satin effect. Available in 16 stunning shades of reds and mauve, the Lipstick hydrates the lips and coats them in your desired colour to give a healthier, plumper pout.

Shop all Armani Beauty on LOOKFANTASTIC here.



Holly James

Holly James

Beauty Writer


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