The cult bodycare brand Ameliorate has just launched at lookfantastic, and we couldn’t be more excited! Entering into autumn (and the colder months), means that we need extra skin nourishment, and no brand achieves this better than them. We are looking at how to get smooth skin, with a selection of the brand’s bestselling products.
Who are Ameliorate?
A bodycare brand specialising in targeted skincare products, Ameliorate started when founder Annette wanted to find a solution for her keratosis pilaris.
As the UK’s first dermatological skincare brand, Annette and a team of specialists worked together to create a range of products that would get rid of KP, otherwise known as chicken skin, and give super smooth and long-lasting results.
The result was a brand that became the go-to for anyone with problem skin on their bodies. Today, their Transforming Body Lotion is one of the bestselling bodycare products, and despite the fact that it’s a targeted solution for a skin problem, feels beautiful to use.
What is keratosis pilaris?
Otherwise known as KP or chicken skin, keratosis pilaris is a harmless skin condition which causes bumps and redness.
Usually appearing on the back of the arms, KP is caused when your skin produces too much keratin, which causes a build-up inside the hair follicles and appears as raised bumps.
Ameliorate helps to reduce the appearance of keratosis pilaris by actively working to keeping the skin smooth and soft and free from clogged follicles.
How to get smooth skin in 3 easy steps
Step 1: Wash
Firstly, start off by washing your body. The Ameliorate Nourishing Body Wash combines the brands unique LaH6 Skin Hydration Complex, with camellia and starflower oils, alongside omega fatty acids to soften the skin and prevent build-up.