The best vegan beauty brands
Embrace your natural beauty this Veganuary. The vegan beauty space is more impactful than ever, and we know that vegan products are a mindful, responsible way to help look after our planet, which means many of us are switching out our products to more animal-friendly, eco-conscious options.
If you're looking to shape up your beauty stash this Veganuary, the search stops here. With compassionate beauty for all, our round-up of the best vegan beauty brands awaits…
Hair:
Umberto Giannini
Rahua
We Are Paradoxx
For clean and responsible haircare, WE ARE PARADOXX are the one to watch. The vegan and cruelty-free formulas hold environmental and social responsibility at their core. Recognising the impact of plastic pollution on the environment, all products are sustainably housed in aluminium packaging, making the brand a friend to both your hair and planet. The products are some of the kindest to your scalp and body around as they are up to 100% natural with no sulphates, parabens or toxins of any kind.
Olaplex
Since 2014, Olaplex have become much-loved throughout the beauty community due to the use of their patented technology that completely transforms out tresses. Whether you have dyed hair or simply suffer with breakage, the active ingredients help to restore broken bonds for sleeker, healthier-looking hair. Try their best-selling No.3 Hair Pefector
WeDo
Both completely vegan and housed in packaging that is 100% recyclable, WeDo is leading the way in sustainable haircare. Created in collaboration with hairdressers, the brand uses the best and simplest formulations that create maximum results for healthier and shinier looking locks. From Shampoo Bars to Leave-In Conditioners, the brand make vegan haircare accessible for all hair types from fine strands to thick curls.
Pureology
Pureology are known for professional colour care without compromise. Made in California, the vegan brand create high-performance formulas that look after both your hair and planet. Decadent textures and fragrances take the user on a sensorial journey, leaving locks clean, fresh and full of life. What’s more, you’re safe in the knowledge that Pureology use zero animal products or by-products in their formulas.
Curlsmith
Crafted exclusively for curls, Curlsmith is the unique hair brand that helps to support your natural tresses. Developed by scientist, the vegan formulations are gentle and nourishing, acting almost as food for your curls. Embrace and love your curly hair with essential haircare products that hydrate, quench and strengthen.
Cosmetics:
KVD Beauty
Redefining the vegan cosmetic scope in 2016, KVD Beauty is the brand that believes in fearless self-expression, while still being world-conscious. The brand offer a selection of tattoo artist-inspired makeup products which are certified as 100% vegan and cruelty-free, celebrating individuals through artistic self-expression and creativity. Offering award-winning, full-coverage foundations, such as the TikTok-trending Good Apple Skin Perfecting Foundation Balm, plus eyeliners, KVD is known for ultra-pigmented, high-performance formulas to last you all day!
Lime Crime
Lime Crime do beauty differently and are best known for breaking barriers within the industry. Founded by makeup visionary Doe Deere in 2008, their mission is to create products and experiences that transport customers to a magical world where they can express themselves unapologetically, experiment with every colour of the rainbow and escape from the norm. If you’re looking to revamp your lip collection try their Soft Touch Lipstick which offers a comfortable coat of colour. Add depth into your usual makeup look with the Freckle Pen no matter the weather for a Sunkissed base.
INIKA Organic
Australian-born INIKA Organic utilise only the finest botanicals and pure minerals. 100% natural, vegan formulas boast the next generation of beauty standards, meaning the brand is just as mindful of the ingredients they leave out as the ones they put in. Free from synthetic preservatives and synthetic fragrance, INIKA create conscious cosmetics you’ll feel good about wearing.
Barry M
Discover eye-catching cosmetics with Barry M, home to affordable, high-performance formulas that span every shade on the colour wheel. Barry M is recognised for its 100% vegan line-up, from eyeshadows and lipsticks to nail polishes, meaning you can kit yourself out from top-to-toe with guilt-free beauty.
Skin:
The Ordinary
This popular skincare brand has taken the beauty industry by a storm, not only are the products designed to promote healthy-looking skin but they are also certified as vegan and cruelty free by PETA. Formulas created with innovative technologies to tackle all your complexion concerns through skin-loving ingredients, such as the brands latest reformulated version of the iconic hyaluronic 2% + B5 serum that works to deeply hydrate.
BYBI Beauty
Searching for mindful, eco-friendly skincare? Discover BYBI Beauty, a brand that promotes skin-positivity alongside 100% vegan formulas. BYBI prides itself on low-carbon production methods, creating products that are kind to both skin and planet. Not only does the colourful packaging look aesthetically-pleasing on any skincare shelf, it’s also made from sugar cane, recyclable glass or grasspaper. That means less-to-landfill in the material’s afterlife.
UpCircle
Meet UpCircle, the pioneering beauty brand that repurposes by-products of the industry that would otherwise go to waste. Upcycled ingredients are at the heart of the brand’s identity – their formulas feature used coffee grounds, apricot stones and argan shells, re-imagined as brand new, vegan products. Sending a strong message about the future of sustainable skincare, UpCircle even use 100% recyclable packaging.
Biossance
Versed
Pai Skincare
Born from the founder’s need for effective skincare she could trust, Pai are proud to be independently certified by COSMOS (Soil Association), Cruelty-Free International and The Vegan Society. The brand marries organic ingredients with strong ethical values to create a mindful skincare line for all to enjoy.
Lumene
Lumene is anotherbrand taking over the vegan skincare scene. Taking a Nordic approach to wellbeing and beauty, the brands inspiration comes from the regions unique blend of resilience, mindfulness and harmony with nature is deeply rooted in everyday life. Despite the harsh climates of the northern longitudes, Lumene products help skin to appear fresh, radiant and healthy-looking. We recommend their Nordic-C [VALO] Arctic Berry Oil-Cocktailthat leaves your complexion glowing with a new lease of life.
Gallinée
Discover the first skincare brand powered by probiotics, Gallinée is specially designed to strengthen and support your skins microbiome leaving it feeling nourished: from daily cleansing soap bars to soothing face serums. All Gallinée’s gentle yet effective products are vegan and suitable for sensitive skin types.
Body:
Isle of Paradise
Founded by celebrity tanning expert and body posi guru Jules von Hep, Isle of Paradise takes a fresh, colourful approach to tanning. Revolutionary products deliver your most authentic, natural looking tan with added benefits from skin loving, colour-correcting ingredients. Each shade is formulated with a unique complex to brighten, minimise the look of redness and even out all skin tones to give you the best glow ever!
Manucurist
Create a salon-worthy manicure in the comfort of your own home with innovative vegan, cruelty-free nail polishes from Manucurist. The innovative nail varnishes are formulated to be gentle on sensitive skin whilst delivering a gel-like finish and long-lasting wear - available in a variety of vibrant high-shine colours.
Nailberry
Both vegan and cruelty-free, Nailberry polishes and nail treatments beautify and transform your hands in minutes. Designed specifically to improve nail health and protect your nails, the L'Oxygéné range coats your nails in beautiful high-shine colour while also acting as a treatment for a healthier manicure. Available in a selection of stunning shades, you’ll be spoilt for choice!
Aesop
Discover luxury vegan skincare with Aesop. Established in 1987, the brand is brimming with decades of expertise. Each product is formulated with the finest quality ingredients, created with meticulous attention to detail. Skin-loving, plant-based blends are designed to delight mind and body – plus, they are as beautiful to apply as they are to display in your bathroom.
Beauty Accessories:
EcoTools
Spectrum Collections
Make the switch to vegan makeup brushes with Spectrum Collections’ versatile, cruelty-free tools and applicators. Registered with both PETA and The Vegan Society, the brushes feature 100% synthetic bristles that never compromise on performance. Spectrum Collections brushes are made for longevity and experimentation at a premium quality standard.
Fragrance:
Floral Street
Bon Parfumeur
Bon Parfumeur is the sustainable, artistic perfumery with 100% vegan fragrance blends. Respectful of French heritage, the gender-neutral brand was founded by Ludovic Bonneton, who sought to give traditional perfumes a contemporary edge. From the addictively sweet 202 Watermelon Redcurrant Jasmine Eau de Parfum to the sensually rich 302 Amber Iris Sandalwood Eau de Parfum, set your fragrance world aglow with unique perfumes and candles.