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YSL Beauty: Brand of the Month

If there’s one house that fuses audacious elegance with modern sensibility, it’s Yves Saint Laurent. This month, we’re putting YSL Beauty centre stage - from signature scents to radiant base products and luminous lip treats. Let’s dive into what makes this brand so addicting.

The Fragrance Spotlight

LIBRE: Freedom, Reformulated

Libre is more than a scent - it’s a manifesto. It juxtaposes bold lavender with sensual orange blossom, grounded by warm vanilla and musk.

Over time, the Libre family has expanded to include the new Vanilla Couture, Libre Intense, Libre Flowers & Flames, Libre L'Eau Nue, and Le Parfum offering freedom in your signature scent. Libre Intense leans deeper and more mysterious, making it ideal for evenings, whereas Le Parfum delivers a richer complex scent.

The refillable format also shows YSL’s commitment to more sustainable beauty: the bottle can be refilled, reducing waste in glass and metals.

The Fragrance Spotlight

MYSLF: Identity Shifting

MYSLF is about identity, layering, and the freedom to evolve. It blends unexpected accords with energy.

YSL de Parfum is the core daytime version - lively, non-complex, with a signature layering potential.

YSL MYSLF Le Parfum deepens the accord - richer woods, warmer base notes.

YSL MYSLF L’ABSOLU is the higher-intensity, more indulgent version, perfect for when you want fragrance as a statement.

The campaign around MYSLF leans into selfhood, layering (you can combine with Libre), and the freedom to reinvent your scent narrative.

Scent layering tip: Because Libre is more assertive, apply that first, then MYSLF, rather than the reverse - this way your personal scent signature remains clearly yours.

Recommended Retail Price: £87.00Current price: £69.60

Recommended Retail Price: £104.00Current price: £83.20

Makeup Luxuries: Base, Glow & Lips

All Hours Luminous (Matte) Foundation: Radiance That Lasts

YSL’s All Hours Luminous Matte Foundation is their reimagined full-coverage foundation with a more breathable, “skincare-infused” formula. The formula now features up to skincare ingredients (e.g. hyaluronic acid) to support hydration while delivering long wear for up to 24 hours.

Top Tip: On particularly dry skin, the luminous effect can shift toward an oily/shiny look over time, so prep and setting are key.

Recommended Retail Price: £44.00Current price: £35.20

Éclat Blur Primer: Radiant Base

Before foundation, the YSL Éclat Blur Primer is the perfect luminous primer. It’s a fluid, light-infused primer that visibly evens tone and blurs fine lines while creating a smooth surface for makeup to adhere to.

Top tip: Use one pump across your face, focusing on areas like cheekbones, bridge of nose, and forehead. Wait a few seconds to set before layering foundation.

Recommended Retail Price: £37.00Current price: £29.60

Lipstick: Glossy, Hydrating Colour

To finish your look, YSL’s YSL Lipstick delivers medium coverage with a luminous, gloss-like finish. The formula is enriched with sensorial oils and fig extract from YSL’s community gardens, promoting 24-hour hydration and a soft, comfortable feel.

Recommended Retail Price: £40.00Current price: £32.00

YSL Beauty has all the makings of your new forever favourites. Discover a whole new go to routine, thank us later.

Abbie Cestepe
Abbie Cestepe Writer and expert

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