Urban Decay - About the Brand

Badass cruelty-free, high-performance makeup. Born in Southern California. Colour that goes all day and lasts all night. Reinvention over perfection. Inspiration without replication. Kindness over cruelty. Unsubscribe from beauty telling you to be pretty. Be whatever you want to be.


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Urban Decay

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Dare to be different with Urban Decay. From the best-selling All Nighter Setting Spray designed to keep your look locked in place from dawn until dusk, to the beauty guru approved Eyeshadow Primer Potion that makes your pigment pop, the brand has all the products and tools you’ll need to create a show-stopping look. Create a seamless complexion with ease using their blendable, full-coverage formulas, or try out a moody, smoky eye with their selection of perfectly pigmented palettes. For those who like a bold makeup look, get heads turning with a Vampy lip using Urban Decay’s selection of creamy, long-lasting lipsticks. From fresh makeup looks, to intense glam routines, Urban Decay has products to suit any style.

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