About the Brand

WE ARE PARADOXX is the sustainable beauty brand with a cult following thanks to its edit of natural, vegan and high performance hair and body products + innovative hair tools. With products housed in infinitely recyclable aluminium, the brand is 90% plastic free and its formulations are up to 100% natural with no sulphates, parabens or toxins of any kind. In 2019, WE ARE PARADOXX launched SUPERNOVA™ — the world’s first 3-in-1 cordless hair styler that straightens, waves and curls whenever you want. A high-performance straightener, wand and tong combined in one lightweight tool. For sleek, smooth, styled hair on the go, like you’ve never seen before.


We Are Paradoxx

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WE ARE PARADOXX
WE ARE PARADOXX is the clean, conscious and sustainable beauty brand that does things differently. Theirnatural, vegan and high performance hair and body care collections are solution-based saviours that will transform your beauty regime. Each product is formulated with unique ingredients including carrageen moss, hops and white nettle for superior performance. Housed in infinitely recyclable aluminium, the brand is 90% plastic free and donates 1% of sales to environmental causes through 1% for the Planet. Its products are up to 100% natural with no sulphates, parabens or toxins of any kind, making them the cleanest and kindest formulas for your scalp, hair and skin. The brand launched the eco-conscious Plastic Free Beauty Day in 2019 - a day each year on June 17th dedicated to addressing and tackling plastic pollution in our environment.

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