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Give your eyes a just-applied look that will last all day with the Urban Decay Eyeshadow Anti-Ageing Primer Potion. The anti-aging formula glides over eyelids effortlessly to give you all-day, crease-free, vibrant colour. Formulated with advanced polymer technology, the primer fills in any imperfections, preparing lids for eyeshadow application. Just a tiny amount, applied before colour acts as an eyeshadow magnet to give you long-lasting, luminous colour. Beautifully packaged in a stunning purple ombre tube with a jewelled cap, the primer can be applied directly from the tube or with the flocked wand applicator.
PETA-certified cruelty-free and Vegan*
*Vegan formula: does not contain any animal-derived ingredients or by-products.
Smooth a tiny amount over eyelids directly from the tube or with the flocked applicator before applying colour.
Isododecane, Talc, Cyclopentasiloxane, Trimethylsiloxysilicate, Triethylhexanoin, Oryza Sativa (Rice/Riz) Bran Oil.Trihydroxystearin, Disteardimonium Hectorite, Polyethylene, Sorbitan Sesquioleate, VP/Hexadecene Copolymer, C12-15 Alkyl Benzoate, Dimethicone, Alumina, Caprylic/Capric Triglyceride, Phenoxyethanol, PEG-40 Stearate, Synthetic Beeswax, Propylene Carbonate, Hexyl Laurate, Polyglyceryl-4 Isostearate, Tribehenin, PEG-10 Dimethicone, Stearic Acid, Ethylhexylglycerin, Ceramide 2, PEG-10 Rapeseed Sterol, Alaria Esculenta Extract, Palmitoyl Oligopeptide ,Aqua (Water/Eau). [+/- (May Contain): Mica, CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 77163 (Bismuth Oxychloride)].
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Frequently Bought Together
from £34.00
Add both to basketUrban Decay Eyeshadow Anti-Ageing Primer Potion 10ml
A long-lasting, crease-free eyeshadow primer that acts as an eyeshadow magnet.
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Vegan
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RRP: £21.50
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Bobbi Brown Vitamin Enriched Face Base 50ml
Complimentary Gift
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4 instalments of £4.30 with clearpay Learn more
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6 weekly payments from £2.86 with laybuy Learn more
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Give your eyes a just-applied look that will last all day with the Urban Decay Eyeshadow Anti-Ageing Primer Potion. The anti-aging formula glides over eyelids effortlessly to give you all-day, crease-free, vibrant colour. Formulated with advanced polymer technology, the primer fills in any imperfections, preparing lids for eyeshadow application. Just a tiny amount, applied before colour acts as an eyeshadow magnet to give you long-lasting, luminous colour. Beautifully packaged in a stunning purple ombre tube with a jewelled cap, the primer can be applied directly from the tube or with the flocked wand applicator.
PETA-certified cruelty-free and Vegan*
*Vegan formula: does not contain any animal-derived ingredients or by-products.
Smooth a tiny amount over eyelids directly from the tube or with the flocked applicator before applying colour.
Isododecane, Talc, Cyclopentasiloxane, Trimethylsiloxysilicate, Triethylhexanoin, Oryza Sativa (Rice/Riz) Bran Oil.Trihydroxystearin, Disteardimonium Hectorite, Polyethylene, Sorbitan Sesquioleate, VP/Hexadecene Copolymer, C12-15 Alkyl Benzoate, Dimethicone, Alumina, Caprylic/Capric Triglyceride, Phenoxyethanol, PEG-40 Stearate, Synthetic Beeswax, Propylene Carbonate, Hexyl Laurate, Polyglyceryl-4 Isostearate, Tribehenin, PEG-10 Dimethicone, Stearic Acid, Ethylhexylglycerin, Ceramide 2, PEG-10 Rapeseed Sterol, Alaria Esculenta Extract, Palmitoyl Oligopeptide ,Aqua (Water/Eau). [+/- (May Contain): Mica, CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 77163 (Bismuth Oxychloride)].
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Frequently Bought Together
from £34.00
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Customer Reviews
Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are independent and do not represent the views of The Hut Group.
My new favorite primer
I’ve tried a lot of primers for my eye shadow so when I seen this for a slightly more mature eye I ordered it straight away. Firstly the wand is amazing, best I have used. It contours round the whole of the eye perfectly, lid and around the brow. Really nice going on, not too runny and not too thibk that it clumps up in places. I’ve used it with glitter shadows and no fall out. I will be buying this again, if anything just for the great wand applicator.
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Urban decay primer
I just love this primer - my eyeshadow won’t crease and my concealer under the eyes doesn’t cake. Lovely.
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Urban Decay Eyeshadow Primer
Works really well at keeping eyeshadow in place & stops it creasing in the lines of my eyes. Looks nice on its own too.
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Amazing product
This is hands down the best eyeshadow primer on the market. I’ve been using this for years, a little goes a long way and each one must last me almost a year. I can get quite oily and without this, my eyeshadow slides off. With this, it’s still on the morning after if I fall asleep before taking my eyes off.
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Great primer
Used this primer for years. Make up lasts and also benefits skin. Used others but end up going back to this.
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It's ok
Bought this because a YouTuber raved about it. Found it made very little difference to my eyeshadow staying power, so much so, some days I could not remember if I had applied it or not. I will carry on using it, but won't repurchase.
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Good
Helps smooth your eyelids and hold your eyeshadow in place. I always rathered the Eden colour but you can’t get that in the U.K. anymore.
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Great
Does what it says. Good for older eye lids
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Amazing
This product is great for really making your eye shadow stand out and last all day!
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Does what it says
Makes your makeup last longer! Doesn’t pill, overall quite happy.
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