OUAI Haircare was founded by Jen Atkin; a professional hair stylist who has a string of celebrity clients to her name. OUAI has now become a cult choice for many, with products such as the Texturizing Hair Spray, Dry Shampoo Foam and Clean Shampoo taking centre stage and becoming staples in many a haircare routine.
Formulated without harsh chemicals, and using only the very best ingredients, each product has the same divine fragrance; perfectly created to layer into your hair and infuse it with a scent that lasts for days.
