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Fudge Professional

Fudge Clean Blonde Damage Rewind Shampoo 250ml

A purple shampoo that eliminates impurities and visibly repairs damaged hair for salon-worthy results with every wash.

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Customer Reviews

4.7 stars out of a maximum of 5

5 stars rating 103 reviews

4 stars rating 17 reviews

3 stars rating 3 reviews

2 stars rating 5 reviews

1 stars rating 0 reviews

Top Customer Reviews

We really appreciate your thoughts! Our customer reviews on LOOKFANTASTIC are as real and authentic as our love for beauty, and we’re proud that they belong just to you and don’t reflect the opinions of us or The Hut Group.

Luuuurrvely

5 stars out of a maximum of 5

This was the first toning shampoo I ever tried…back in the day.i have tried olaplex 4p,kerastase,redken,Paul Mitchell to make a few but always end up coming back to this. I do think the one with sulphates is more effective but after taking my extensions out,my hair needs a little tlc so this one suits me better.it’s an oldie but a goodie 

by Gemma Verified Purchase

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Good product

5 stars out of a maximum of 5

Good shampoo, I have mostly brown balyage hair so not much blonde in at at all but I worked for me. The blonde was starting to look a bit brassy but after using this, leaving on for 10 minutes, it greatly improved.

by D Verified Purchase

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Very strong

3 stars out of a maximum of 5

Give a nice colour but I had to mix it with another shampoo as this is a very strong pigment 

by Shannon Verified Purchase

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Does what it says on the tin

5 stars out of a maximum of 5

Lovely smelling shampoo and conditioner, tones brassiness, I try to use it mainly on the roots of my highlighted hair, as with all anti brass shampoo it can lead to a buildup of grey tint. That said I would buy again and recommend 

by Julie Verified Purchase

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LOVE!!

5 stars out of a maximum of 5

The best toning shampoo and smells unreal.

by Lara

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Disappointed

2 stars out of a maximum of 5

Overall a good shampoo with nice fragrance. But nothing special in comparison to other nonprofessional brands. I didn't notice any difference with colour too. I would definitely not buy again, especially for that price.

by Ewa

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Very pigmented

5 stars out of a maximum of 5

This is one of my favourites now but it is very pigmented so don't leave it on too long! It smells lovely and your hair doesn't feel like straw afterwards like other purple shampoos do.

by Stacey Verified Purchase

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This works

5 stars out of a maximum of 5

Some blonde shampoos have left my hair feeeling parched and malnourished but not this. It left my hair soft with no brassy tones to be seen and it smells nice! The matching conditioner is equally good, I'll definitely buy again.

by Sam Verified Purchase

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Best purple shampoo

4 stars out of a maximum of 5

Hands down the best shampoo for toning!! I’ve used this for years. The only thing is that it can dry out your hair, so be careful. Makes a lovely mess of hands and the shower 😅😅

by Annie Verified Purchase

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First time use, great results!

5 stars out of a maximum of 5

A great product. Compared to any other purple toning shampoos I have used this one was the best, and I could see the results after first use. I have some really brassy tones , and this did manage to cool down the colour and give beautiful grey colour. I will consider buying this again. The fact that this doesn't contain sulphates makes this an even greater product!

by Guess

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