Hands up if you use a foundation? Is there anyone left with their hands still down? It is such a makeup staple and there is a foundation out there for everyone. However, finding which one is right for you isn’t always the easiest task, so we are sharing everything there is to know about the best foundations of all time; find your perfect match.
What To Look For in a Foundation
With over 200 foundations available to buy on lookfantastic alone, it can be hard to know which one to choose, but don’t worry, that’s where we can help.
The best foundation for you is always going to be the one that works with your skin, your routine and the look you want to achieve. If you’re on the hunt for a new foundation, then there are a few tricks that can help you work out what is going to be best for you:
1. Look at your Skin Type
We’ve said it before and we’ll say it again: Your skin type can have a huge impact on how foundation looks and wears throughout the day.
For example, dry skin types tend to work best with liquid foundations whilst powders and creams cling to patches, whereas oily skin types might find a liquid foundation just slides off after an hour or two.
This means your first step should always be to find out your skin type. There are clear characteristics for each:
- Dry Skin usually has small pores and a rougher texture.
- Oily Skin usually has large pores and often blemishes.
- Normal Skin is usually the most even in texture and appearance.
2. Find out your Skin’s Undertone
Everyone knows whether their skin is pale or dark, but finding the perfect shade is about more than just that. The undertones in your skin are what can really make sure your foundation is the perfect fit.
You might have heard people talking about warm, cool or neutral undertones; when you consider foundations along these lines, you can see that 3 people all with very pale skin could all need totally different shades depending on what their undertones are.
So how do you know what undertones you have? The easiest trick is to take a look at the veins on the inside of your wrist.
- If your veins look green or olive, then you have a warm undertone.
- If they look purple or blue, then you have a cool undertone.
- If they are in between, then you have a neutral undertone.
Then you can work out what kind of shades of foundation will be the best for you. Warm undertones suit peach or yellow based shades, cool undertones work best with pink based shades and neutral undertones are most flattered by yellow shades.
3. Consider What Coverage you Want
Foundations are not all the same and the look they give can differ hugely depending on what coverage they offer.
- A light coverage will just help to even out skin tone, without covering things like freckles.
- A medium coverage will even out your complexion and help cover things like pigmentation, blemishes and freckles.
- A full coverage will give you a more airbrushed appearance, with all marks and blemishes concealed.
It might be that everyday you prefer a sheer foundation but then go for a heavier coverage for special nights out where you want that flawless finish.
4. What Extra Needs do you Have?
Makeup isn’t just about covering your face. More and more makeup is becoming ‘clever’, with secondary benefits for your whole complexion; Zelens makeup is the perfect example. Their foundations are designed to help to help hydrate and protect your skin at the same time as giving a gorgeous finish.
So, if you’re looking for a foundation, why not look to see what else it can do for your skin? Check out the ingredients lists for things like SPFs for sun protection, pollution-fighting Antioxidants for protection and brightness, Salicylic Acid to help fight breakouts and Hyaluronic Acid for extra hydration.
Types of Foundation
There are all sorts of different types of foundations out on the market, each with different benefits and finishes. It can feel a bit overwhelming to decide between them so here is our quick glossary of their differences:
- Liquid. With a runny, fluid formula, these are easy to apply with your fingers, a makeup brush or a cosmetic sponge. Generally, the more fluid a foundation, the sheerer the coverage is.
- Cream. Cream foundations tend to come in a compact, and have a solid formula that can blend and buff into the skin. They tend to be medium to full coverage.
- Stick. The thickest of all formulas, these tend to be a little more difficult to blend and work with but give the highest coverage of all.
- Powder. Found either loose or pressed, powder foundations are simple to buff onto the skin with a brush. Often they have a light to medium coverage.
- Mineral. Most commonly in powder formulas but becoming more common as liquids, mineral foundation is known for its light reflecting, natural finish. It is also buildable from light to medium coverage.
- Cushion. Hailing from Korea, these compacts have sponge-like cushions soaked in liquid foundation that allows you to pat on your foundation for a seamless finish
The Top 10 Foundations
Want to quickly shop our pick of the best foundations? Look no further than these bestselling foundations for every skin type and need.