As part of Skin Cancer Awareness Month this May, world leading sunless tanning brand Vita Liberata are partnering with the Skin Cancer Foundation to raise awareness for sun safety and the importance of regular self-checking. The #BodyCareChecks Campaing encourages everyone to incorporate self-checks into their usual routine when applying moisturiser, SPF or self-tan, using the application to get to know their own skin so that we are able to notice any new lumps, bumps, marks or irregularities that could be a sign of skin cancer and melanoma. For every Vita Liberata Body Blur sold throughout May, the brand will be donating £1 to the charity, as well as sharing their 3 steps to sun safety as advised by their professional dermatologists.
3 Steps to Sun Safety:
1. Know your Moles & Marks
It's time to put the 'care' into 'bodycare' and really get to know your skin from top to toe. The #BodyCareChecks campaign encourages everyone to take the time when applying lotion, SPF or self-tan to both feel and look at the skin whilst applying to get a sense of what is 'normal' for them. If you have any marks or moles, keep tabs on them by taking a photo to see if they are changing in any way. A new or changing irregular mark is one of the first signs of skin cancer, so if you do notice something out of your norm, book an appointment with your GP or dermatologist no matter how small. It's always better to be safe!
What to look out for:
- NEW marks or growths that don't look right and don't go away within a few weeks.
- CHANGING growths that have or are increasing in size, thickness, shape, colour or texture.
- UNUSUAL marks or spots that don't look the same as your usual ones. For example if they are darker, lighter or a different shape or colour, or are bleeding, itchy or irritating.
2. Always Wear and Regularly Reapply Broad Spectrum SPF
Both UVA and UVB rays (the one's that do the damage) are present all year round, no matter what the weather looks like. A broad spectrum SPF of at least 30 that protects against both of these harmful rays should be a staple in everyone's daily routine. If you know you are staying out in direct sunlight for longer exposure, make sure you are reapplying your SPF every 2 hours to stay safe.
3. Limit Sun Exposure
Live the Mediterranean lifestyle and take your mid-day Siesta; the most harmful rays are present during the middle of the day, so make sure that you're limiting sun exposure during this time and either go inside or take advantage of a more shaded spot. Although we all want that sun-kissed glow, health is more important than a tan so wear your hat and sunglasses and most importantly SPF!
Get the Glow Risk-Free
Not only does tanning in direct sunlight put you at higher risk of developing skin cancer, it can also cause premature photo-ageing. Stay safe and young by opting for a self-tanner instead. With all of their products formulated to be good to the skin, Vita Liberata are the glow-to brand for sunless tanning alternatives from light to dark, and instant to gradual to help you achieve your aspired glow safely and easily. All of their products are completely odourless, fast-drying and hydrating for a natural looking tan and most importantly, healthy skin.
For an instant air-brushed, bronzed look, use the Vita Liberata Body Blur Instant HD Skin Finish. The nourishing formula contains light-reflecting technology that adds a natural-looking colour of your choice available in 6 different shades. Just as promised in the name, the product not only adds a flawlessly even tan, but also helps to blur any blemishes and imperfections on the skin.
Apply the lotion either using a tanning mitt or your hands by applying small pea sized dots along your limbs and then blending them in thoroughly with large, circular movements. The formula will easily wash off in the shower, meaning no streaky patches or fading.
To get an even glow on the face, for that same flawless finish, use the Vita Liberata Beauty Blur Sunless Glow either alone or underneath foundation. Available in three different shades, the Beauty Blur will optimise you skin tone, evening it out and giving it a natural looking luminous look like you've just come back from a week in the sun. The Beauty Blur also helps to minimise the appearance of imperfections and blemishes for a smooth, glowy finish.
Shop the full range of Vita Liberata products on lookfantastic here.