Spotlight on AVEDA: Introducing the Miraculous Oil
This August, we are shining the spotlight on AVEDA, the vegan and cruelty free haircare brand founded on sustainability and holistic beauty.
Their newest innovation is the Miraculous Oil, a high-shine hair concentrate that is designed to wrap around each strand of hair. Powered by botanical actives, it aims to create a light-reflecting shine that smooths the appearance of hair, increasing its manageability.
It also promises:
- 195% more shine, instantly*
- 2X smoother hair that lasts all day**
- Up to 24 hours of anti-frizz protection**
- Hair is instantly more manageable
- Provides thermal protection up to 232°C
- Safe for colour treated hair
*Ex vivo testing on tresses versus unwashed hair. **Ex vivo testing on frizz prone tresses.
The Miraculous Oil is scented with the signature pure-fume™ from AVEDA, a blend of 25 pure flower and plant essences. It is fresh and herbal but not overpowering, with hints of lavender, ylang-ylang, and petitgrain.
It is also very easy to use. When you press the button on the lid, the perfect dose is distributed a drop at a time. Warm it on the hands then smooth through the mid-length to the ends of the hair.
Hair is left hydrated and protected, with enhanced texture and shine.
Michael Lendon, Artistic Director at AVEDA says about Miraculous Oil:
“This is the best thing you can use to get glass-like shine on your hair. Simply apply onto wet hair in two sections. This was you’ll distribute the product evenly and achieve that amazing glass hair look!”
Check out AVEDA’s newest innovation below, and scroll on for our top picks of AVEDA products. Keep checking back throughout August for exclusive AVEDA offers.
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£78.00
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Discovering makeup in the 2010's era of full glam was always going to lead me to beauty writing. A lover of pop culture and language, my content is always rooted in modern day trends. My beauty holy grails are the LANEIGE Lip Glowy Balms, L'Occitane Shea Butter Hand Cream, detox masks for my skin, and any hair product that promises to repair, hydrate, and strengthen!
