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The best purple shampoos for blonde hair

The best purple shampoos for blonde hair
Team LF
Writer and expert1 year ago
View Team LF's profile

If you have blonde hair, you may have heard about purple shampoo, but do you know about its benefits and how often you should use it?

We are breaking down some common concerns and questions people have when introducing a purple shampoo into their routine. What we can tell you though, is once you've tried it, you'll never want to be without it...

What are the best purple shampoos?

  1. Philip Kingsley Pure Blonde Booster Shampoo
  2. Kérastase Blond Absolu Bain Ultra Violet Shampoo
  3. Redken Color Extend Blondage Shampoo
  4. L'Oréal Professionnel Blondifier Gloss Shampoo
  5. TIGI Bed Head Dumb Blonde Violet Toning Shampoo
  6. BLEACH LONDON Silver Shampoo

Who should use purple shampoo and why?

Purple shampoo was created for people with blonde hair. Made for those with brassy and yellow tones, whether naturally occuring or through colouring, it helps to neutralise them and restore the fresh, cool and icy feeling you get when stepping out the hair salon.

How often should I use purple shampoo?

It's important to remember that purple shampoo should not replace your everyday shampoo. Although they are brilliant at removing brassy tones, if used every day, they can cause your hair to take on a lilacy-grey hue.

We recommend introducing them into your haircare routine once to twice a week to help upkeep your locks.

As it is a toning shampoo, it can have a slight drying effect on your hair, so if you feel like your hair feels a little dehydrated, make sure to introduce hydrating masks and serums. Take a look at some of our favourites here.

Can purple shampoos stain my hair purple?

This is often the most asked question when it comes to purple shampoos as it's a major worry if you have blonde hair and don't want it to end up lilac!

Purple shampoo won't stain your hair as it washes out, but when used every day, it can cause it to become grey, which is why we recommend using only once or twice a week.

What's the difference between purple and silver shampoo?

There isn't a difference! They both do the same job of removing brassy tones out of blonde hair, and even though they are the same colour, they are referred to under both names.

The Top 10 purple shampoos for blonde hair

  • 1.Philip Kingsley Pure Blonde Booster Shampoo

    Philip Kingsley Pure Blonde Booster Shampoo
    4.67 Stars 3 Reviews
    For gorgeously blonde locks, treat yourself to Philip Kingsley's Pure Blonde Booster Shampoo. Formulated with violet micro-pigments, the shampoo gently but effectively removes brassy, yellow and dull tones to revive blonde hair to its icy, creamy self. Thanks to its super nourishing formula, it also leaves the hair feeling beautifully conditioned, unlike some purple shampoos, which can slightly strip the hair. Working to reduce static and frizz, the shampoo leaves locks glossy and glowing - we're in love. Pair with the Daily Brightening Conditioner for best results.
  • 2.Kérastase Blond Absolu Bain Ultra Violet Shampoo

    Kérastase Blond Absolu Bain Ultra Violet Shampoo
    4.45 Stars 92 Reviews
    The Kérastase Blond Absolu Bain Ultra Violet Shampoo is the brand's first foray into colour care, and we're in love. The shampoo itself contains ultra-violet pigments, which remove brassiness and yellow tones from blonde hair to leave it clean, cool, icy and fresh. As always with Kérastase, it's packed with nourishing benefits such as hyaluronic acid and Edelweiss flower to keep both highlighted and natural hair hydrated and healthy.
  • 3.Redken Color Extend Blondage Shampoo

    Redken Color Extend Blondage Shampoo
    4.7 Stars 108 Reviews
    Newest to the purple shampoo market is Redken Blondage. Made with ultra-violet pigments, the shampoo neutralises and eradicates brassy and yellow tones in blonde hair to leave it looking fresh, clean and with a slight icy-hue. It also contains a unique Triple Acid Protein Complex, which helps to strengthen and nourish the hair and reduce the risk of breakage. We recommend to follow with the Redken Blondage Conditioner for optimal results.
  • 4.L'Oréal Professionnel Blondifier Gloss Shampoo

    L'Oréal Professionnel Blondifier Gloss Shampoo
    5 Stars 2 Reviews
    Want a blonde shampoo that keeps hair shining and oh so soft? You will love L'Oréal Professionnel's Blondifier Gloss Shampoo. A moisturising formula, it's a daily shampoo for blonde hair that keeps it looking icy and clean. Rich in antioxidants that help to shield pollutants from the hair (that can cause dulling and brassiness), the shampoo also rinses away impurities to leave hair healthy and shining. Once a week, incorporate the Blondifier Cool Shampoo into your routine - it's a purple-based formula that deposits violet pigments to keep hair free from yellow tones.
  • 5.TIGI Bed Head Dumb Blonde Violet Toning Shampoo

    TIGI Bed Head Dumb Blonde Violet Toning Shampoo
    4.71 Stars 7 Reviews
    TIGI's purple shampoo reveals a head of cool blonde hues after just one use thanks to its super powerful formula. It contains bright violet pigments which correct and lighten; perfect if you suffer from yellow or brassy tones. Follow with the TIGI Catwalk Fashionista Violet Conditioner for the best results, as it contains brightening pearl and nourishing rice milk to keep your hair healthy.
  • 6.BLEACH LONDON Silver Shampoo

    BLEACH LONDON Silver Shampoo
    4.33 Stars 18 Reviews
    Specially formulated for blonde hair, the silver shampoo is infused with violet pigments to help maintain the brightness of your blonde tresses by banishing unwanted brassy and yellow tones. Cleansing away impurities while preserving colour vibrancy, the shampoo will leave blonde hair feeling radiant and revived. Also contains Wheat Proteins and Vitamin B5 to moisturise.
Team LF
Writer and expert
View Team LF's profile
Our team of beauty experts cover everything from makeup to skincare, picking out the most effective products from the best brands and latest trends. Stay up to date on everything beauty with the LOOKFANTASTIC blog, and find all your essentials in one place.