
From Instagram to red carpets, baking is a trend you need to know about if you want your makeup to last all day. We're here to demystify this must-have beauty trend so you can achieve a perfect, airbrushed finish yourself and learn how to bake.
What is baking?
Simply put baking is a technique used to set your makeup. Powder is applied to the desired areas and left there to 'bake' or 'cook' using the temperature of the body. Once finished, the powder is removed and you're left with a flawless complexion that should last all day. Invented and first used by theatrical and drag communities, baking was created to ensure makeup longevity under hot stage lights through a performances and costume changes.
Recently, with the emergence of the 'Insta-glam' look, baking has made a resurgence in popularity and is know used by makeup artists and beauty bloggers to create the perfect, smooth base.
Is baking for you?
Though popular it is important to note that baking isn't for everyone. It's wonderful if you have oily or combination skin and you're after a long-lasting full coverage look, however it can be heavy on the skin and can be quite drying. It is also an extra layer of makeup on the skin and of course takes time and a little more patience so is best saved for when you have a bit of extra time to spend on your makeup
How to bake: step-by-step
